The king of advertising: Fevicol makes some of the coolest ads in the industry
The king of advertising: Fevicol makes some of the coolest ads in …
Mar 18, 2020
tfipost.com
Why Is Fevicol Always White? | The Genius Story Behind India’s Strongest Glue Do you know why Fevicol is always white? This short explains the real story behind India’s most trusted glue. Back in the 1950s, carpenters struggled with animal glue that needed heating and smelled bad. That’s when Balvant Parekh searched for a better solution. After a short trip to Germany in 1954, he returned to Mumbai and turned that idea into Fevicol—simple, clean, and strong. This video also explains the science
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