Cross-platform TV ad measurement and attribution company iSpot has brought to market an agentic AI-powered platform that the ...

TV measurement company iSpot.tv has released a report designed to illustrate a need “for more precise ad buying” during live sports programming. The study, authored by iSpot VP of Sports Insights and ...

LOS ANGELES & BELLEVUE, Wash.—The TV measurement company iSpot has announced an integration with TikTok that will provide brands with a deeper understanding of how the audience reach of TikTok ...

"While automakers' TV ad budgets were squarely focused on the NFL Playoffs in January, those games were not the only place to find potential car buyers," iSpot.tv's Stuart Schwartzapfel tells ...

The TV industry is still desperately trying to bring order to measurement. The latest step toward order occurred on Tuesday, when the broadcaster-backed joint industry committee (JIC) certified iSpot ...

(RTTNews) - Roku, Inc. (ROKU) announced an expanded measurement partnership with iSpot.tv, the cross-platform TV measurement company. Together, Roku and iSpot will ensure streaming TV ads are measured ...

Roku had a busy Tuesday leading up to its annual NewFronts presentation for advertisers, announcing an Olympics team-up with NBCUniversal as well as measurement and ad pacts with iSpot and The Trade ...

The cross-platform TV measurement company iSpot.tv, and Future Today, the pioneer in delivering cutting-edge CTV ad-supported solutions, have partnered to better measure and optimize ad-supported ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. TV ad measurement company iSpot has announced that it has received industry certification from ...

Roku has announced an expanded measurement partnership with iSpot.tv, the cross-platform TV measurement company. The first-of-its-kind arrangement is multifold, with each company sharing measurement ...

MobileFuse, the in-app, CTV, and DOOH advertising platforms, has announced a partnership with iSpot.tv, the cross-platform TV measurement company. iSpot.tv is MobileFuse’s preferred measurement ...